Coca-Cola
Be Who You Are - Real Magic
Credits
| Post Production Company | SAUVAGE TV, Barcelona |
| Public Relations Agency | Ogilvy, New York |
| Media Agency | EssenceMediaCom, London |
| Music Company | Universal Music Group (UMG), London |
| Advertiser / Brand | The Coca-Cola Company, Atlanta |
| Advertising Agency | VMLY&R, Kansas City |
| Production Company | ICONOCLAST, Los Angeles |
| Global CMO | Manolo Arroyo |
| President, Global Coca-Cola Category | Selman Careaga / The Coca-Cola Company |
| Head of Global Creative Strategy & Content | Pratik Thakar / The Coca-Cola Company |
| Head of Global Creative Strategy & Content | Vijay Parasuraman / The Coca-Cola Company |
| Director Shopper & Consumer Content for Coca-Cola Trademark Global | Yugo Motta / The Coca-Cola Company |
| Director Shopper & Consumer Content for Coca-Cola Trademark Global | Chase Abraham / The Coca-Cola Company |
| Global Head of Music & Culture, Coca-Cola Trademark | Joshua Burke / The Coca-Cola Company |
| Head of Global Content Production, Coca-Cola Trademark | Erica Tomás / The Coca-Cola Company |
| Senior Global Brand Director, Coca-Cola Trademark | Miguel Saucedo / The Coca-Cola Company |
| Global Chief Creative Officer – WPP Open X | Andrew Keller / WPP |
| Global Chief Creative Officer | Debbi Vandeven / VMLY&R |
| Deputy Global Chief Creative Officer | WPP Open X Global Creative Lead | Rafael Pitanguy / VMLY&R |
| Executive Creative Director | Gabriel Jardim / VMLY&R |
| Executive Creative Director | Guto Monteiro / VMLY&R |
| Associate Creative Director | Guilherme Possobon / VMLY&R |
| Associate Creative Director | Daniel Thomer / VMLY&R |
| Senior Art Director | Pedro Assis / VMLY&R |
| Senior Copywriter | Breno Oliveira / VMLY&R |
| Chief Strategy Officer | Chase Cornett / VMLY&R |
| Group Director, Strategy & Insights | Claudia Reeder / VMLY&R |
| Group Executive Producer | Shaun Campbell / VMLY&R |
| Global Head of Integrated | Greg Lotus / VMLY&R |
| Kyla Jacobs - Global President, Coca-Cola TM Category - WPP Open X | Kyla Jacobs / WPP |
| WPP Open X Global Client Lead | Stephanie DeCelles / VMLY&R |
| Managing Director, Client Engagement | Kate Barnes / VMLY&R |
| Managing Director, Client Engagement | Abby Fraser / VMLY&R |
| Group Director, Client Engagement | Megan Mills / VMLY&R |
| Associate Director, Client Engagement | Devin Rote / VMLY&R |
| Program Director, Delivery | Danielle Deschaine / VMLY&R |
| Business Affairs Director | Pam MacGillivray / VMLY&R |
| Executive Producer | Caroline Pham / Iconoclast |
| Line Producer | Jennifer Barrons / Iconoclast |
| Line Producer | Pete Vitale / Iconoclast |
| Line Producer | Richard Weager / Iconoclast |
| Director | Ernest Desumblia / Sauvage |
| Head of Production | John Preito / Sauvage |
| Post Producer | Inga Arutyunyan / Sauvage |
| Post Producer | Aurora Giordano / Sauvage |
| Creative Coordinator | Robin King / VMLY&R |
This 2024 Clio Music Silver winning entry titled 'Be Who You Are - Real Magic ' was entered for Coca-Cola by VMLY&R, Kansas City. The piece was submitted to the medium: Use of Music in Film & Video within the entry type: Mixed and the category: Five Minutes and Over. It consists of 1 video and 1 image.








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