Michelob ULTRA

Contract for Change

CHICAGO

2022

Entrant Company: FCB Chicago
Medium: Public Relations
Category: Environmental
Entry Type: Product/Service

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Credits

Agency Network	FCB
Holding Company	Interpublic Group
Production Company	Lord + Thomas, Chicago
Advertiser Brand	Michelob ULTRA, St. Louis
Advertising Agency	FCB Chicago, Chicago
Entrant Company	FCB Chicago, Chicago
Production Company (additional)	Myles Beeson Photography, Chicago
EVP, Worldwide Creative Partner	Fred Levron / FCB
Former Chief Creative Officer	Liz Taylor / FCB Chicago
Co-Chief Creative Officer	Gabriel Schmitt / FCB New York
Chief Creative Officer	Andres Ordonez / FCB Chicago
Creative Director, VP	Marianna Ruiz / FCB Chicago
Creative Director	Tim Schoenmaeckers / FCB Chicago
Creative Director	Niels Sienaert / FCB Chicago
Sr. Art Director	Marcus McCoy / FCB Chicago
Creative Director	Peter Carnavale / FCB Chicago
Group Management Director, EVP	Antoniette Wico / FCB Chicago
Management Director	Bianca Marcus / FCB Chicago
Account Supervisor	Michael Fox / FCB Chicago
Director of Project Management	Kristin Oberg / FCB Chicago
Chief Strategy Officer	John Kenny / FCB Chicago
Director of Strategic Planning, SVP	Thomas Hehir / FCB Chicago
Analytics Director, VP	Paul Bierzychudek / FCB Chicago
Senior Strategic Planner	Melissa Jackson / FCB Chicago
Head of Production, N.A.	Kerry Hill / FCB Chicago
Director of Production, VP	Joe Tipre / FCB Chicago
Executive Creative Producer	John Bleeden / FCB Chicago
Executive Producer	Ximena Aguirre / FCB Chicago
Sr. Producer	Carolina Velez / FCB Chicago
Producer	Jim Walter / FCB Chicago
Producer	Jonathan Wachala / FCB Chicago
St. Production Business Manager	Ellen Kuratnik / FCB Chicago
Production Business Manager	Steve Armstead / FCB Chicago
Talent Manager	Trish Gregor / FCB Chicago
Traffic Manager	Mary Beth Patton / FCB Chicago
Executive Producer	Rene Steinkellner / Lord + Thomas
Post Producer	Alex Bartczak / Lord + Thomas
Photographer	Steven Piper / Lord + Thomas
Director of Audio, VP	Jason Ryan / Lord + Thomas
Audio Engineer	Batsirayi Zesaguli / Lord + Thomas
Studio Manager	Myles Beeson / Myles Beeson
Editor	Cameron Yergler / Myles Beeson
Vice President, Marketing	Ricardo Marques / Michelob ULTRA
Vice President, Marketing	Azania Andrews / Michelob ULTRA
Senior Marketing Director	Marcela Garcia / Michelob ULTRA
Director	Samantha Durrant / Michelob ULTRA
Senior Director of Agricultural Procurement	Jessica Newman / Michelob ULTRA

This 2022 Clio Awards Gold winning entry titled 'Contract for Change' was entered for Michelob ULTRA by FCB Chicago, Chicago. The advertising agency is part of the agency network: FCB and holding company: Interpublic Group. The piece was submitted to the medium: Public Relations within the entry type: Product/Service and the category: Environmental. It consists of 1 video and 1 image.