Minecraft
Kellogg’s x Minecraft: Build for Better
WESTLAKE VILLAGE
2023
2023
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Credits
| Entrant Company | Tripleclix, Westlake Village |
| Brand Partner | Kellogg's, Battle Creek |
| Game Publisher | Mojang Studios, Stockholm |
| Game Publisher | Microsoft Xbox, Redmond |
| Public Relations Agency | Weber Shandwick, New York |
| Media Agency | Starcom Worldwide, Chicago |
| Shopper Marketing | Haygarth, a division of Tracy-Locke, Chicago |
| Not for Profit | KABOOM!, Washington D.C. |
| Sr. Director, Integrated Promotions & Partnerships | Zion Doran / Kellogg's |
| Sr. Manager- Integrated Marketing & Partnerships | Beth Barney / Kellogg's |
| Sr. Manager- Integrated Marketing | Jaci McQuesten / Kellogg's |
| Minecraft Category Manager | Audrey Searcy / Microsoft Xbox |
| Marketing Director - Minecraft | Katie Penza / Microsoft Xbox |
| Art Director | Filip Thoms / Mojang Studios |
| Sr. Producer, Brand Creative | Josefin Olsson / Mojang Studios |
| VP, Head of Partnership Marketing | Kenneth Lindenbaum / Tripleclix |
| Founder, Managing Partner | Chris Erb / Tripleclix |
| Associate Director, Digital Content Strategy | Jordan Hebert / KABOOM! |
This 2023 Clio Entertainment Silver winning entry titled 'Kellogg’s x Minecraft: Build for Better' was entered for Minecraft by Tripleclix, Westlake Village. The piece was submitted to the medium: Games: Merchandise | Premium within the entry type: Games and the category: Food | Beverage. It consists of 1 video and 7 images.
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