MINI
MINImalism - ParkingAssistant
Campaign: MINImalism
Credits
| Agency Network | Serviceplan |
| Production Company | SERVICEPLAN GERMANY, Munich |
| Advertiser Brand | MINI, Dubai |
| Advertising Agency | SERVICEPLAN GERMANY, Munich |
| Entrant Company | SERVICEPLAN GERMANY, Munich |
| Advertising Agency (Additional) | Serviceplan Middle East, Dubai |
| Global Chief Creative Officer | Alex Schill / SERVICEPLAN GROUP |
| Worldwide Executive Creative Director | Jason Romeyko / SERVICEPLAN GROUP |
| Managing Partner | Leif Johannsen / SERVICEPLAN GERMANY |
| Managing Partner | Patrick Matthiensen / SERVICEPLAN GERMANY |
| Managing Partner | Lars Holling / SERVICEPLAN GERMANY |
| Creative Director Art | Pavel Bondarenko / SERVICEPLAN GERMANY |
| Creative Director Text | Daniel Steller / SERVICEPLAN GERMANY |
| Account Director | Ann-Kathrin Frohloff / SERVICEPLAN GERMANY |
| Global Head of Art | Michael Wilk / SERVICEPLAN GROUP |
| Senior Art Director | Tudor Cucu / SERVICEPLAN GERMANY |
| Copywriter | Philip Ziegler / SERVICEPLAN GERMANY |
| Senior Art Director | Kunal Gagwani / Serviceplan Middle East |
| Account Manager | Gonca Gorgulu / Serviceplan Middle East |
| General Manager | Natalie Shardan / Serviceplan Middle East |
| Executive Creative Director | Akhilesh Bagri / Serviceplan Middle East |
| Motion Designer | Linus Brandes |
| Sound Designer | Denis Elmaci |
This 2022 Clio Awards Silver winning entry titled 'MINImalism - ParkingAssistant' was entered for MINI by SERVICEPLAN GERMANY, Munich. The advertising agency is part of the agency network: Serviceplan. The piece was submitted to the medium: Out of Home within the entry type: Product/Service and the category: Poster. It consists of 1 video and 1 image. This piece is part of a campaign called 'MINImalism' that consists of 3 elements.








![Eye-to-Eye [Lion] Thumbnail](https://cdn.entries.clios.com/styles/clio_aotw_image_panels_retina/s3/entry_attachments/image/67/1975/45394/115298/C3IXtKKr_SM_jFBa7q7wcN58WSBGu35ynh_DO6I801g.jpg)



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