Walmart
RomCommerce
NEW YORK
2024
2024
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Video
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Video -
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Items
Credits
| Client | Walmart, Bentonville |
| Agency | Fallon, Minneapolis |
| Advertising Agency | Publicis NY, New York |
| Agency | the community, Miami |
| Agency | Digitas, New York |
| Agency | Contender, Chicago |
| Production Company | Merman, Los Angeles |
| Post Production Company | Harbor, New York |
| Media Agency | PubW, New York |
| Talent, IP and Music Negotiations & Licensing | Creative License, New York |
| Chief Creative Officer | Nikki Baker / Fallon |
| Chief Marketing Officer | William White / Walmart |
| President, Dept W | Alda Abbracciamento / Publicis NY |
| Chief Creative Officer | Robert Clifton Jr. / Contender |
| Executive Creative Director | Travis Parr / Fallon |
| SVP, Executive Creative Director | Ricky Vior / the community |
| Group Creative Director | Silvio Caielli / the community |
| Creative Director | Caitlin Fitzgibbons / Fallon |
| Creative Director, Copywriter | Kendra Croft / Contender |
| Creative Director, Art Director | Abby Gross / Fallon |
| Creative Director, Copywriter | Sara Cummings / Fallon |
| Associate Creative Director, Copywriter | Samra Seifu / Contender |
| Art Director | Grace Geary / Fallon |
| Art Director | Paige Goeser / Fallon |
| Senior Copywriter | Gabriela Diaz / the community |
| Copywriter | Kayla Hall / Fallon |
| Copywriter | Jameson Miller / Fallon |
| EVP, Design | Daniel Arenas / Publicis NY |
| Associate Creative Director, Design | Lydia Bickal / Publicis NY |
| Designer | Shaofen Deng / Publicis NY |
| Account Director | Gala Moyal / the community |
| SVP, Group Account Director | Lauren Pulwer / Publicis NY |
| SVP, Group Account Director | Courtney Jones / Publicis NY |
| Account Director | Virgina Adams / Digitas |
| Account Supervisor | Deirdre Maher / Digitas |
| Account Supervisor | Andrea Mosk / Publicis NY |
| Account Supervisor | Julia Frayne / Fallon |
| VP, Group Director Program Management | Martin Connolly / Publicis NY |
| Associate Director, Program Management | Kaitlin Counihan / Publicis NY |
| Associate Director, Program Management | A.J. Tomiak / Publicis NY |
| Associate Director, Design Program Management | Taylor Raczkowski / Publicis NY |
| Chief Strategy Officer | Patrick White / Publicis NY |
| VP, Strategy Director | Melissa Panasci / Publicis NY |
| Associate Director, Connections Strategist | Celeste Yee / Digitas |
| Senior Strategist | Cole Nixon / Publicis NY |
| Social Strategist | Missy Young / Fallon |
| Director | Erica Dunton / Merman |
| Writer | Erica Dunton / Merman |
| Writer | Emily Bensinger / Merman |
| Executive Producer | Kira Carstensen / Merman |
| Executive Producer | Elizabeth Niles / Harbor |
| Head of Production | Chris Detoy / PXP |
| Executive Producer | Ben Latimer / PXP |
| Senior Producer | Eva Pipa / PXP |
| SVP, Director Business Affairs | Robin Oksenhendler / PXP |
| Associate Director, Business Affairs | Yenia Paez / PXP |
| Senior Business Affairs Manager | Devona Mayeur / PXP |
| President | Erica Rosengart / PubW |
| Executive Vice President, Strategy | Megan Harris / PubW |
| EVP, Total Integrated Investment | Dan Rolli / PubW |
| SVP, National Video Investment | Kait Grier / PubW |
| SVP, Digital Investment | Michael Valentin / PubW |
| Director, National Video Investment | Mackenzie Weilheimer / PubW |
| Director, National Video Investment | Victoria Martins / PubW |
| VP, Strategy & Planning | Ileza Dantzig / PubW |
| Associate Director, Strategy | Sami Meyerson / PubW |
| Supervisor, Social Buying | Vera Shaw / PubW |
| Vice President, Brand | Casey Schlaybaugh / Walmart |
| Senior Director, Creative Strategy | Russ Mischner / Walmart |
| Director, Integrated Marketing Communications | Alexis McEntyre / Walmart |
| Vice President, Creative | David Hartman / Walmart |
| Group Creative Director | Travis Robertson / Walmart |
| Associate Director, Brand Management, Holiday Seasonal Marketing | Clifton Myers / Walmart |
| Senior Manager, Marketing Planning & Strategy | Katie Hearst / Walmart |
| Group Creative Director, Head of Style | Jillian Haney / Walmart |
This 2024 Clio Awards Shortlisted entry titled 'RomCommerce' was entered for Walmart by Publicis Groupe, New York. The piece was submitted to the medium: Branded Entertainment & Content within the entry type: Product/Service and the category: Social Media. It consists of 2 videos and 3 images.
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