Préma-Québec
The 1.8-Pound Book
Credits
| Client | Préma-Québec, Montreal |
| Creative Agency | LG2, Montreal, Quebec, Toronto |
| Production Company | Gorditos, Montreal |
| Music/Sound Company | Circonflex, Montreal |
| Media Agency | Touché!, Montreal |
| Public Relations Agency | Alinéa, Montreal |
| Editorial Company | Les Éditions de la Bagnole, Montreal |
| Chief Creative Officer | Marc Fortin / LG2 |
| Chief Creative Officer | Marc Fortin / LG2 |
| VICE-PRESIDENT, EXECUTIVE CREATIVE DIRECTOR | Marilou Aubin / LG2 |
| VICE-PRESIDENT, STRATEGY | Sophie-Annick Vallée / LG2 |
| VICE-PRESIDENT, ACCOUNT SERVICES | Marie-Christine Cayer / LG2 |
| Creative Director | Frédéric Tremblay / LG2 |
| Creative Director | Geneviève Langlois / LG2 |
| Creative Director | Élise Cropsal / LG2 |
| Copywriter | Guillaume Bergeron / LG2 |
| Copywriter | Jean-Christophe Diaque / LG2 |
| Copywriter | Marie-Ève Leclerc-Dion / LG2 |
| Art Director | Marc Guilbault / LG2 |
| Art Director | Tiana Rica / LG2 |
| Designer | Sophie Valentine / LG2 |
| Account Services | Marie-Julie Cossette / LG2 |
| Account Services | Sarah-Maude Raymond / LG2 |
| Account Services | Samuel Bouffard / LG2 |
| Account Services | Simon Boisvert / LG2 |
| Producer | Véronique Poulin / Gorditos |
| Director | Nicolas Monette / Gorditos |
| DOP | Gabriel Brault-Tardif / Gorditos |
| Engineer | Tanguy Meunier / Circonflex |
| Author | Simon Boulerice |
| Illustrator | Émilie Leduc |
| Author | Audrey Borduas |
| Illustrator | Charles-Étienne Brochu |
| Author | Stéphanie Lapointe |
| Illustrator | Mathilde Filippi |
| Author | Guillaume Corbeil |
| Illustrator | Cécile Gariépy |
| PRINCIPAL DIRECTOR GROUPE VILLE-MARIE LITTÉRATURE | Martin Balthazar |
| COORDINATOR | Sophie Deschênes / Les Éditions de la Bagnole |
This 2023 Clio Entertainment Silver winning entry titled 'The 1.8-Pound Book' was entered for Préma-Québec by LG2, Montreal, Quebec, Toronto. The piece was submitted to the medium: Branded Entertainment & Content (Health Awareness & Advocacy) within the entry type: Health Condition and the category: Published & Printed Materials. It consists of 2 videos and 2 images.










Follow Us