Stella Artois

The Artois Probability

BUENOS AIRES

2024

Entrant Company: GUT
Medium: Experience/Activation
Category: Digital/Mobile
Entry Type: Product/Service

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Credits

Advertiser / Brand	ABInveb-Stella Artois, Buenos Aires
Advertising Agency	GUT, Buenos Aires
Production Company	Ketama, Buenos Aires
Interactive Agency	Genosha, Buenos Aires
CCO & Partner	Joaquín Cubría / GUT
Client Representative	Lucila Djeredjian / Stella Artois
Founder & Chairman	Gastón Bigio / GUT
Founder & Chairman	Anselmo Ramos / GUT
CCO & Partner	Joaquín Cubría / GUT
Managing Director	Paula Medina Rivero / GUT
ECD & Partner	Matías Lafalla / GUT
ECD & Partner	Ramiro Rodriguez Gamallo / GUT
Executive Creative Director	Juan Pablo Lufrano / GUT
Creative Director	Alex Romero / GUT
Creative Director	Gastón Gual / GUT
Creative Director	Thomas Chatenay / GUT
Art Director	Julian Amarillo / GUT
Copywriter	Haroldo Moreira / GUT
Account Director	Judit Ducret Paz / GUT
Account Director	Clara Colace / GUT
Account Director	Belén Melcon / GUT
Account Supervisor	Alan Trajtenberg / GUT
Head of Design	Rosario Muñoz López / GUT
Designer	Carolina Vazquez García / GUT
Head of Production	Florencia Albizzati / GUT
Producer	Julia Lagos / GUT
CSO	Javier Quintero / GUT
Strategy Director	Martin Rubins / GUT
Head of Digital & Social	Gori Nastasi / GUT
Social Strategy Lead	Ignacio Rocca / GUT
Creative Manager	Paula Akel / GUT
Director	Juan Szelagowski / Ketama
Director	Nahuel Varela / Ketama
Production Manager	Matias Berruezo / Ketama
Executive Producer	Daniel "Caffa" Caffarena / Ketama
Cinematographer	Nahuel Varela / Ketama
Color gradient	Pablo Franco / Ketama
Creative Tech	Matías Rabaglia / Genosha
Project Manager	Paula Martinez / Genosha
Design Director	Marcelo Martinez. / Genosha
Ux Design	Lautaro Sanchez. / Genosha
Visual Design	Belén Rosatti. / Genosha
Developer	Alejandro Cayssials / Genosha
Developer	Juan Cruz Rabaglia / Genosha
Developer	Jeremías Figueroa / Genosha
QA	Lautaro Genari / Genosha
QA	Violeta Muñiz. / Genosha
Client Representative	Eugenio Raffo / Stella Artois
Client Representative	Soledad Azarloza / Stella Artois
Client Representative	Lucila Djeredjian / Stella Artois
Client Representative	Martina Goldbaum / Stella Artois
Client Representative	Juana Zamarreno. / Stella Artois

This 2024 Clio Awards Gold winning entry titled 'The Artois Probability' was entered for Stella Artois by GUT, Buenos Aires. The piece was submitted to the medium: Experience/Activation within the entry type: Product/Service and the category: Digital/Mobile. It consists of 1 video and 2 images.