Spinneys and the Lebanese Breast Cancer Foundation
The Bread Exam
NEUILLY-SUR-SEINE
2022
2022
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Video
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Items
Credits
| Agency Network | McCann Worldgroup |
| Holding Company | Interpublic Group |
| Production Company | Satellite My Love, Paris |
| Advertiser Brand | Spinneys, Beirut |
| Advertising Agency | McCann Health London, London |
| Entrant Company | McCann Paris, Neuilly-sur-Seine |
| Foundation | Lebanese Breast Cancer Foundation, Beirut |
| / | American University of Beirut Medical Center, Beirut |
| Public Relations Agency | Weber Shandwick France, Paris |
| Production Company (additional) | Octopus, Paris |
| / | Slow Food Beirut, Beirut |
| Public Relations Agency | Rowat PR, Beirut |
| / | McCann Worldgroup Germany, Frankfurt |
| Production Company (additional) | Craft Germany, Dusseldorf |
| Association | British Islamic Medical Association, London |
| Public Relations Agency | Weber Shandwick MENAT, Istambul |
| / | FP7 McCann, Dubai |
| Executive Creative Director | Cedric Astrella / McCann Paris |
| Chief Creative OfficerEurope | Adrian Botan / McCann Worldgroup |
| Creative Excellence Manager | Carmen Bistrian / McCann Worldgroup |
| Executive Creative Director | Guy Swimer / McCann HealthLondon |
| Art Director | Sonia Presne / McCann Paris |
| Associate Creative Director | Mateo Fernandez / McCann Paris |
| Art Director | Flora Sagnes / McCann Paris |
| Copywriter | Anne-Sophie Guerin / McCann Paris |
| Copywriter | Farah El Feghali / McCann Paris |
| Copywriter | Benjamin Homsy / McCann Paris |
| Motion Designer | Etienne Philippe / McCann Paris |
| Motion Designer | Karim Victorin / McCann Paris |
| President | Cedric Vanhoutte / McCann Paris |
| Managing Director | Nathalie Maisonnave / McCann Paris |
| Account Manager | Salome Lhote / McCann Paris |
| Account Manager | Camille Ghossein / McCann Paris |
| Strategic Planner | Tugce Sezer / McCann Paris |
| Head of Digital | Pierre-Jean Bernard / McCann Paris |
| Producer | Matthieu Tombarelle / McCann Paris |
| post producer | Caroline de Genis / McCann Paris |
| sound producer | Isabelle Crechet / McCann Paris |
| Regional ExecutiveCreative Director | Fouad Abdel Malak / FP7 McCann |
| Chief Creative Officer | Goetz Ulmer / McCann Worldgroup Germany |
| Account Director | Deborah Guepey / Weber Shandwick France |
| Executive Producer | Alain Dib / Satellite My Love |
| Director | Danielle Rizkallah / Satellite My Love |
| Producer | Claire Paillot / Octopus Production |
| Music Artist | Le Trio Joubran / Randana Label |
This 2022 Clio Awards Grand winning entry titled 'The Bread Exam' was entered for Spinneys and the Lebanese Breast Cancer Foundation by McCann Paris, Neuilly-sur-Seine. The advertising agency is part of the agency network: McCann Worldgroup and holding company: Interpublic Group. The piece was submitted to the medium: Public Relations within the entry type: Product/Service and the category: Cause Related. It consists of 1 video and 1 image.
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